MISSION STATEMENT
Our mission is to develop, promote and coordinate business, trade, educational and other mutually beneficial partnerships between the US and East Africa, that will result in the relief of disadvantaged people.
VISION STATEMENT
To be the premier organization and that is at the forefront of the American or East Africans thought as they seek to access information, linkage, and contact with each other.
VALUES STATEMENT
The ordinary lends the world its existence. The extraordinary gives the world its value. We are a unique organization that is in the business of enhancing the quality of life of the people of East Africa and the USA. To succeed, we have developed values that inspire us to a level of excellence that maximizes value for the clients we seek to serve, our partners, and employees. These values will cement our reputation for reliability and integrity in our business practices. The values are a foundation to guide our decision making process and represent the global standard by which all of our individual and collective actions will be measured.